Blogger Problems

From the outside, it can look like bloggers lead a charmed life. A life that is a whirlwind of events, free products and Instagram. Alright, sometimes it is like that, but usually it’s actually pretty unglamorous. At an event last week, I caught myself with a couple of bloggers talking about the really silly parts of blogger issues. So, with tongue firmly in cheek, here’s the worst blogger problems out there.

Blogger Problems

  • It is surprisingly challenging to eat a canape at the same time as photograph it. Those more networking style events are a minefield if you’re trying to get content from them. You need one hand to hold your drink, another to hold a canape, another to hold your camera to photograph that canape, a hand for your phone so you can tweet and instagram about your swank life and yet another hand for shaking the hand of the PR someone is trying to introduce you too. Add in trying to hold your bag or your coat (sometimes your laptop if you came straight from work) and you need to be some kind of octopus blogger.
  • You can’t remember the last time you ate food in a restaurant (or often your own cooking at home) that was the intended temperature. By the time you’ve rearranged the table, shifted the plate around to find some non-orange light (WHY IS EVERYWHERE LIT SO ORANGE!!), upset your dining companion by asking them to please get their bloody arm out of your shot, and finally got  a photo of your meal that you’re happy with, it’s gone cold.
  • People have started refusing to come for dinner with you. Either their dinner is cold after all the rearranging, you’ve scolded them or stabbed them with a fork for trying to eat before you’ve finished taking pictures, or you’ve shamed them by standing up, standing on your chair, or generally whipping out a giant camera and flash gun, to take the very best picture. You find yourself saying things like, “Photos before forks!”. So now you have to eat alone…
  • You’ve bought a new product, maybe a coveted eye shadow palette or something like that, and you’re desperate to try it out. Trouble is, you need to photograph it first before you ruin how pretty it looks, and the idea of setting up the shot seems like a lot of hassle just to put on some eyeshadow.
  • You’re so used to making flatlays for Instagram, you keep arranging everything you own into attractive flatlays. The food shopping, your makeup, your outfit choice. The cat. Your housemate.
  • A huge part of your day is involved in looking for suitably cool looking walls to take your outfit photos in front of.
  • Events are a minefield. You’ve come straight from work and arrive an underdressed, sweaty mess. You’ve smeared canape down your coat. Someone important from a magazine fell over your work bag after you tried to subtly put it down so you had enough hands for cameras and drinks and hand shaking. You’ve forgotten that blogger’s actual name and can only remember their Twitter handle. Somebody asked where you were from and you cheerfully answered, “Worcester!” before realising they meant, what blog are you from. So much cringe ahead.
  • Photography can be the best fun, but also a bloody nightmare. You get set up and the sun goes in. You bought a beautiful camera, but it won’t fit in your bag, and it’s so heavy it nearly pulls your shoulder off. You feel like the world’s biggest knob making your friend take ‘candid’ photos of you for outfit posts. It’s just all very awkward.

What’s the silliest blogger problem you’ve experiences?

5 Free and Easy SEO tips for bloggers

 

SEO is one of the best tools at a blogger’s fingertips. SEO stands for Search Engine Optimisation, and if you get it right, you can really boost your traffic, without spending any cash. Combining good SEO practice with a good understanding of what your Google Analytics is telling you is a great way to grow your blog. So let’s get into five easy SEO tips for bloggers.

Easy SEO tips for bloggers

keywords

Keyword research is a little old hat now, and doesn’t hold the weight it used to, but it still has a place in boosting your search traffic. Pick a keyword for your post. Depending on the content, this could be ‘SEO’, or ‘Autumn trends’ or ‘healthy brunch recipe’. Whatever the main point of your post is. Take this keyword and use it everywhere, as naturally as you can. Try and work the word into your main blog post, use it in your image names and use it in your title. Title’s are important. Make them relevant, and using your keyword. Don’t use something obscure.

Link building

Good quality links is a big influence on how Google decides where to rank your site. Link naturally, but link well. Where it’s relevant, link back to your own content and link out to other, good quality sources. Keep an eye on broken links though, and either amend or remove them.

Alt Tags

Don’t leave your image called the random string of numbers your camera spits out. As you’re adding images in, give them relevant titles and alt tags. Alt tags tell google what the image is of. This is good practice, as it makes your site more accessible for those using screen readers, but it also helps Google’s bots figure out the your post is a good source for that keyword you chose earlier.

Tools

There lots of great tools out there to help you boost your SEO. If you’re a WordPress user, try the Yoast SEO Plugin. Yoast will help you optimise every post you write, by measuring it’s readability to suggesting whether you need more images. Moz can help you measure whether it’s working, by showing you how your Domain Authority is shaping up.

Social media

SEO can also be helped along by some good social traffic. Make sure your posts are easy for your reader to share, whether it’s with some sort of ‘share it’ buttons on the post itself, or by actively encouraging people to share. Share your posts yourself, using relevant hashtags, and tagging brands you’ve spoken about. This can help traffic and shares.

Five easy SEO tips anyone can do! What do you find works for your SEO?